Smarter Upstarter
Amy Cuevas Schroeder takes a reporter’s approach to business—especially when studying the needs of creative entrepreneurs.
Amy got her entrepreneurial start in the mid-’90s when she founded Venus Zine, the magazine for women in music and DIY culture, in her Michigan State University dorm room at age 19. After about a decade of growing the publication from a cut-and-paste fanzine into an internationally circulated magazine with a starting budget of zero, she sold Venus and moved from Chicago to New York.
For her first year and a half in New York, Amy worked two full-time jobs for inkpop.com and Girl Scouts of the USA (focusing on developing the Imagine Engineering project). She saved a year’s salary in order to fund the startup costs of the DIY Business Association.
Amy speaks and writes about the Age of the Artist as Entrepreneur, Branding as Storytelling, empowering entrepreneurs, and has written for NYLON, Time Out, New York Observer’s Playground and others.
Her #BHAG2012 is to become a leader in collaborative entrepreneurship.
@diybusiness @amyschroeder | email: amy [at] diybusinessassociation.com
Generation Y Not Start a Revolution?
By Amy Cuevas Schroeder
October 11, 2011
Everything I learned in Journalism School doubles for running a DIY business (Part 2: all about visuals)
By Amy Cuevas Schroeder
September 27, 2011
Everything I learned in Journalism School doubles for running a DIY business (Part 2: all about visuals)
By Amy Cuevas Schroeder
September 13, 2011
Don’t Let the Bad Kind of Anger Kill Your Ideas
By Amy Cuevas Schroeder
August 31, 2011
I’m rooting for you, Generation Awesome! (#GenAuce)
By Amy Cuevas Schroeder
August 18, 2011
Who’s making stuff happen in entrepreneurship?
By Amy Cuevas Schroeder
August 2, 2011
Help build the collaborative economy
If we can collectively nail the best way for our ideas to have sex, we’ll procreate the DIYT (Do-It-Yourself-Together) movement
By Amy Cuevas Schroeder
July 19, 2011
One down, so many to go
By Amy Cuevas Schroeder
July 1, 2011
How to get people to give a damn
By Amy Cuevas Schroeder
June 6, 2011
How to be your best business self
By Amy Cuevas Schroeder
May 16, 2011
How to come up with a big idea that will jumpstart a company or dream job
By Amy Cuevas Schroeder
May 2, 2011
How to be blissfully naïve
By Amy Cuevas Schroeder
April 18, 2011










