Still, people need convincing evidence that direct mail indeed works. Are the stats released by the USPS proof enough for printing and mailing services to continue recommending the USPS service? You be the judge. Below are pertinent figures.

More than 50% of all mail sent was direct mail

The figure is taken from a 2011 report by the USPS, providing the strong basis that businesses do not put aside mail marketing as part of their programs.

Full Article